The use case is any business with dozens/hundreds/thousands of physical locations spread throughout the country. They need to keep track of adverse weather even

The use case is any business with dozens/hundreds/thousands of physical locations spread throughout the country. They need to keep track of adverse weather events, road closures, power outages, etc. If you have a bunch of franchises $1k is a drop in the bucket. Let's say one of your stores opens at 7am but the system reports a power outage at 4am. Now you have actionable information to deal with it before your boots on the ground even get there.