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The creators I see on YouTube are EXTREMELY lean. Typically it's them and an editor. Some video game creators stream on twitch and record the YouTube videos liv

The creators I see on YouTube are EXTREMELY lean. Typically it's them and an editor. Some video game creators stream on twitch and record the YouTube videos live on stream. Pass the content to your editor and do light editing work and you have a video. You also collected ad revenue from the stream. Also shorts are pretty important promotional tools and if you're making the videos anyway cutting out a good 15 second chunk for a short is pretty doable. I get that the author wants to be a chef and that's fine but I don't think YouTube really rewards high production costs as much as pushing out frequent content.

throw8494499 2y ago
[flagged]
motoxpro 2y ago
I think this is the main thing. Because you have billions of people competing, the people that make it do EVERYTHING themselves (until you get to 2-3+ million subscribers). This is why pretty much everyone burns out. It is probably the single most competitive market in the world, so unless your cost structure is 0 AND you're incredibly talented, it doesn't really pencil out.
spiderfarmer 2y ago
Youtube rewards content that gets interactions more than anything else. Likes, subscribes, comments, shares, pauses, rewinds and replays all hold incredible sway over what gets promoted by the algorithm.
dreghgh 2y ago
This doesn't make any sense. There are lots of YouTube creators who spend a LOT on videos. Mr Beast, the most successful YouTuber of all time, is famous for it. When he was barely known, he still did stunts which were staggering costly, given his then level of success. A different example is storytime animation. People telling cute, short stories about their lives used self produced animations to do so. This is literally hundreds of times more labor-intensive than vlogging to camera. They weren't paying money to others but they were using weeks instead of minutes of their own time to produce somewhat similar content. Several of these animators became huge on YouTube, to the point where they now hire artists and engineers. Lots of other creators have got success by doing things much more ambitious than the norm. The slo-mo guys did something like lots of others but much much more professionally. Jazza tested more art products than anyone else, for example one of every alcohol marker set in the world, and the scope made his content stand out. Of course if you aren't successful with an expensive project you will lose a lot of money but that's just a tautology. YouTube has literally millions of low-budget channels who also didn't come near to recouping their costs.

throw8494499 2y ago

[flagged]

motoxpro 2y ago

I think this is the main thing. Because you have billions of people competing, the people that make it do EVERYTHING themselves (until you get to 2-3+ million subscribers). This is why pretty much everyone burns out. It is probably the single most competitive market in the world, so unless your cost structure is 0 AND you're incredibly talented, it doesn't really pencil out.

spiderfarmer 2y ago

Youtube rewards content that gets interactions more than anything else. Likes, subscribes, comments, shares, pauses, rewinds and replays all hold incredible sway over what gets promoted by the algorithm.

dreghgh 2y ago

This doesn't make any sense. There are lots of YouTube creators who spend a LOT on videos. Mr Beast, the most successful YouTuber of all time, is famous for it. When he was barely known, he still did stunts which were staggering costly, given his then level of success. A different example is storytime animation. People telling cute, short stories about their lives used self produced animations to do so. This is literally hundreds of times more labor-intensive than vlogging to camera. They weren't paying money to others but they were using weeks instead of minutes of their own time to produce somewhat similar content. Several of these animators became huge on YouTube, to the point where they now hire artists and engineers. Lots of other creators have got success by doing things much more ambitious than the norm. The slo-mo guys did something like lots of others but much much more professionally. Jazza tested more art products than anyone else, for example one of every alcohol marker set in the world, and the scope made his content stand out. Of course if you aren't successful with an expensive project you will lose a lot of money but that's just a tautology. YouTube has literally millions of low-budget channels who also didn't come near to recouping their costs.