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> we decided to test a sharp pivot just before shutting it down: rename the app, change the concept from a photo vault to a converter disguise, and sell encrypt
by mertbio 2y ago
> we decided to test a sharp pivot just before shutting it down: rename the app, change the concept from a photo vault to a converter disguise, and sell encryption as a feature.
I’m not really convinced that by just changing those you can suddenly get a lot of downloads.
- feifan 2y agoPositioning/messaging matters a lot!
- satanworker 2y agowe didn't all core metrics fall 3 times