Meta's success for the past 10 years had more to do with Cheryl Sandburg and building a culture that chases revenue metrics than whatever side project Zuckerber

Meta's success for the past 10 years had more to do with Cheryl Sandburg and building a culture that chases revenue metrics than whatever side project Zuckerberg is doing. He also misunderstands the product they do have. He said he didn't see TikTok as a competitor because they "aren't social," but Meta's products have been attention products, not social products, for a long time now.