The economics very likely didn’t work. It’d be irresponsible for a launch company to model Starlink without a customer knocking on your door with a trailer full

The economics very likely didn’t work. It’d be irresponsible for a launch company to model Starlink without a customer knocking on your door with a trailer full of dollars to sponsor the initial r&d and another bus of lawyers signing long term commitments. Vertical integration makes the business case much more appealing.