OK. Over a week passed, the post inspired no particular comments. The few upvotes at least show minor interest. For future reference the post was of course too

OK. Over a week passed, the post inspired no particular comments. The few upvotes at least show minor interest. For future reference the post was of course too long, basically, and poses no particular question. But it has had a positive effect for myself; namely that it forced a rethink of some of the fundamentals of the startup. The new goals that have emerged are: - Rebuild in D7 to better use the Drupal framework (much simpler to control for us non-pro coders, regardless of lack of flexibility) and to offer more value to users - Work harder on specific 'traction actions', as highlighted in G. Weinberg's recent post[1] on the subject - Re-work the UX to include more interactivity and 'interest' - And more... (blog post to come) [1] http://www.gabrielweinberg.com/blog/2012/07/traction-mistakes.html http://www.gabrielweinberg.com/blog/2012/07/traction-mistake...