> Remember when maintaining a blog was THE way to build your developer brand? Jeff Atwood's (co-founder of Stack Exchange) Coding Horror comes to mind, and ho

> Remember when maintaining a blog was THE way to build your developer brand? Jeff Atwood's (co-founder of Stack Exchange) Coding Horror comes to mind, and how the teenage me was amazed at how someone got offered such a good job with such an amazing office [0] because of blogging. The smaller, more intimate internet was truly something else. [0]: https://blog.codinghorror.com/five-things-you-didnt-know-about-me-and-my-office/ https://blog.codinghorror.com/five-things-you-didnt-know-abo...