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The best part about being a developer and interested in marketing is you have all kids of opportunity to learn and tinker. You can build a mobile app, submit t

The best part about being a developer and interested in marketing is you have all kids of opportunity to learn and tinker. You can build a mobile app, submit to the app stores and see how it sells. Track your sales, dive into the numbers and find out what works and what doesn't. Does a good design help? What key words help your app get found? What about your UI? Do people love it? Hate it? Why? You can build a static website and attach Google Analytics and see where your traffic comes from, how is your SEO working? What mobile users are on your site? What pages are they viewing? What's your conversion rate? Build an e-commerce website and see what sells. Does the position of the items matter? What colors are people buying? What are your buyers preferences? Are your price points too high? Too low? There's so many cool things you can learn when you start to get interested in marketing. If you're hacker, you can have a lot of fun and learn a ton of stuff just by creating simple things and seeing how the public/users react and use it. It really is completely fascinating.

talsraviv 14y ago
So true. You have a massive advantage to learn quickly because you have complete freedom to iterate as you please without waiting on anyone.
AznHisoka 14y ago
I think you're talking about conversion optimization rather than pure marketing. Tracking numbers for a mobile app is fruitless if you don't have a way to get tons of people to use it in the first place. A/B testing design, colors etc of a mobile app is only useful once you users. Similarly, for an e-commerce site, it doesn't make sense to A/B test different things like price if you got a measly number of visitors. Now, how is one supposed to get all those visitors/customers/users in the first place, so we can then tinker/test the various variables? That is marketing, and a lot of it isn't "hacker" oriented. It's actually messy, and geared more towards people who are sales oriented, even some of SEO. SEO is actually one of the few remaining hacker-friendly methods of marketing.

talsraviv 14y ago

So true. You have a massive advantage to learn quickly because you have complete freedom to iterate as you please without waiting on anyone.

AznHisoka 14y ago

I think you're talking about conversion optimization rather than pure marketing. Tracking numbers for a mobile app is fruitless if you don't have a way to get tons of people to use it in the first place. A/B testing design, colors etc of a mobile app is only useful once you users. Similarly, for an e-commerce site, it doesn't make sense to A/B test different things like price if you got a measly number of visitors. Now, how is one supposed to get all those visitors/customers/users in the first place, so we can then tinker/test the various variables? That is marketing, and a lot of it isn't "hacker" oriented. It's actually messy, and geared more towards people who are sales oriented, even some of SEO. SEO is actually one of the few remaining hacker-friendly methods of marketing.