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The article is not clear on this. But the data from the image is unrelated to the stat of 5 billion. The data was compiled over 7 days from 252 respondent 1 yea

by Dn_Ab 14y ago

The article is not clear on this. But the data from the image is unrelated to the stat of 5 billion. The data was compiled over 7 days from 252 respondent 1 year ago. From that data, the median life time revenue of an app is about $3,000 and the distribution on revenue is a long tailed one. The OP is also misleading in that you can't assume a uniform distribution in each bucket. Quite likely the same uneven long tailedness would appear at each level. http://www.streamingcolour.com/blog/2011/09/28/results-ios-game-revenue-survey/ http://www.streamingcolour.com/blog/2011/09/28/results-ios-g...

brudgers 14y ago
The article is pretty clear. The income distribution data in the image is extrapolated across the entire App Store. "Before reading the rest of this post, bear in mind that these numbers are not necessarily accurate, and may not be representative of other categories in the App Store. However, if they were representative, the back of our napkin would give a very different split from the default assumed position:" 1% of apps (6,500) would be sharing 36% of revenue ($1.75bn), i.e. an average of $269,230 per app 19% of apps (123,500) would be sharing 61% of revenue ($3.05bn), i.e. an average of $24,696 per app 80% of apps (520,000) would be sharing 3% of revenue ($150m), i.e. an average of $288 per app
- Dn_Ab 14y ago
  Sorry you're right, on that aspect I was mistaken. But the caveats listed in the thread and the weakness of the assumption of a uniform distribution in each bucket makes it difficult to draw any meaningful conclusions beyond what the original article had. That is, I don't think the mean is useful at any level.
- diminish 14y ago
  the article's main message that being in 19% is an easy target is based on the mistake brudgers discovered; namely 25K in 4 years, or <10K in 1 year is barely a good target for any company or indie developer. that's a presentation trick from Apple, mainly not telling how much developers get in current quarter, but rather bragging about a rolling number. the blog writer was a victim of the apple trick of rolling the revenue given to the app devs back to the beginning of the known history.

by Dn_Ab 14y ago

brudgers 14y ago

The article is pretty clear. The income distribution data in the image is extrapolated across the entire App Store. "Before reading the rest of this post, bear in mind that these numbers are not necessarily accurate, and may not be representative of other categories in the App Store. However, if they were representative, the back of our napkin would give a very different split from the default assumed position:" 1% of apps (6,500) would be sharing 36% of revenue ($1.75bn), i.e. an average of $269,230 per app 19% of apps (123,500) would be sharing 61% of revenue ($3.05bn), i.e. an average of $24,696 per app 80% of apps (520,000) would be sharing 3% of revenue ($150m), i.e. an average of $288 per app

Dn_Ab 14y ago
Sorry you're right, on that aspect I was mistaken. But the caveats listed in the thread and the weakness of the assumption of a uniform distribution in each bucket makes it difficult to draw any meaningful conclusions beyond what the original article had. That is, I don't think the mean is useful at any level.
diminish 14y ago
the article's main message that being in 19% is an easy target is based on the mistake brudgers discovered; namely 25K in 4 years, or <10K in 1 year is barely a good target for any company or indie developer. that's a presentation trick from Apple, mainly not telling how much developers get in current quarter, but rather bragging about a rolling number. the blog writer was a victim of the apple trick of rolling the revenue given to the app devs back to the beginning of the known history.