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Really think he's missing the part where laypeople will see the Mac App Store as their main portal for software. Sure us geeks will always know what the best op

Really think he's missing the part where laypeople will see the Mac App Store as their main portal for software. Sure us geeks will always know what the best option is, but what about from a common majority consumer's perspective?

wmeredith 14y ago
Every time that layperson goes to look at their purchases and some are missing or they update and lose a feature, they may not know or care to find out what's going on, but Apple's "it just works" marketing message gets a black eye.
eykanal 14y ago
They'll find out about software the same way that the "majority consumer" used to; reading magazines like Macworld, seeing advertisements in various places, and talking to friends. If anything, the App Store is the one trying to break into the old model of buying software (find something, pay for it, buy it). In fact, the two conveniences offered by the App Store (visible to users) is ease of finding stuff and security. Security isn't much of an issue with the old model because, historically, there hasn't been many security concerns. If the "finding stuff" benefit goes away too, then the App Store will be completely irrelevant.
- slantyyz 14y ago
  >> They'll find out about software the same way that the "majority consumer" used to; reading magazines like Macworld, seeing advertisements in various places, and talking to friends. I don't know many "consumerish" Mac users who read Mac magazines, Daring Fireball, etc. Hell, I know a lot of more sophisticated Mac users who don't read any Mac related content except when they have problems. Many of the consumer Mac users I know don't pay attention to ads for Mac software either. On your third point (word of mouth), that one has a lot of validity, assuming that a consumer mac user has a mac nerd or two in his/her circle of friends. If I look at what most of my consumer Mac friends and acquaintances use, most of their time is spent in Safari, iTunes, iLife, iWork and maybe something like Parallels or VMWare to run "work stuff". A few might install some apps here and there, but few would even know that there was anything outside the App Store that was worthwhile.
slantyyz 14y ago
Exactly. There are probably plenty of consumers who spend 90% to 100% of their time in iLife, iWork (or MS Office), iTunes and Safari.

wmeredith 14y ago

Every time that layperson goes to look at their purchases and some are missing or they update and lose a feature, they may not know or care to find out what's going on, but Apple's "it just works" marketing message gets a black eye.

eykanal 14y ago

They'll find out about software the same way that the "majority consumer" used to; reading magazines like Macworld, seeing advertisements in various places, and talking to friends. If anything, the App Store is the one trying to break into the old model of buying software (find something, pay for it, buy it). In fact, the two conveniences offered by the App Store (visible to users) is ease of finding stuff and security. Security isn't much of an issue with the old model because, historically, there hasn't been many security concerns. If the "finding stuff" benefit goes away too, then the App Store will be completely irrelevant.

slantyyz 14y ago
>> They'll find out about software the same way that the "majority consumer" used to; reading magazines like Macworld, seeing advertisements in various places, and talking to friends. I don't know many "consumerish" Mac users who read Mac magazines, Daring Fireball, etc. Hell, I know a lot of more sophisticated Mac users who don't read any Mac related content except when they have problems. Many of the consumer Mac users I know don't pay attention to ads for Mac software either. On your third point (word of mouth), that one has a lot of validity, assuming that a consumer mac user has a mac nerd or two in his/her circle of friends. If I look at what most of my consumer Mac friends and acquaintances use, most of their time is spent in Safari, iTunes, iLife, iWork and maybe something like Parallels or VMWare to run "work stuff". A few might install some apps here and there, but few would even know that there was anything outside the App Store that was worthwhile.

slantyyz 14y ago

Exactly. There are probably plenty of consumers who spend 90% to 100% of their time in iLife, iWork (or MS Office), iTunes and Safari.