Funny. Walmart did this with their Great Value brand in '08 or '09. I am not sure if they continue with this color/minimal generic brand design or not. Google

Funny. Walmart did this with their Great Value brand in '08 or '09. I am not sure if they continue with this color/minimal generic brand design or not. Google Image search for "great value walmart white label": http://goo.gl/yznJb http://goo.gl/yznJb