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OK, I'll bite. How is selling shitty coffee in large quantities a good example of either software or hardware excellence?
by throw_pm23 2y ago
OK, I'll bite. How is selling shitty coffee in large quantities a good example of either software or hardware excellence?
- brookst 2y agoIt’s neither. But they’re successful because of the user experience — consistency, the preloaded cards, the mobile ordering with notifications when your order is ready. They build whatever hardware (in store) or software (mobile / back end) is necessary to give the user experience they want. But you’re absolutely right — we can lump their mediocre coffee into hardware, or call it “goods” as a third category that you also don’t have to be the best at if you’re a UX company.