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Because its not possible mathematically. Those who pay more get the boost for the same target audience everyone else is trying to capture. Notice it has nothin
by pksj763 2y ago
Because its not possible mathematically. Those who pay more get the boost for the same target audience everyone else is trying to capture.
Notice it has nothing to do with quality of product or service. Just who pays the Platform more. If you are not getting attention. The platform tells you to pay more for it or that you be more engaging. This has nothing to do with product being sold.
Its classic middle man monopoly behavior. People cant do anything about it because its a system wide problem with a platform economy.
- smgit 2y agoPeople can move to other platforms. But since its basically 2-3 large ones that dominate the whole online ad market, you are probably right. I think its more a question of letting small businesses know, that it can become a trap if they over rely on these Platforms for sales.
- vFunct 2y agoMy own experience shows that the quality of ads, ad targeting, your website, your brand, your product, etc.. all affect advertising return-on-investment. I can see my ad return improving every time I improve the quality of one of the above. You can spend a million dollars on advertising and get zero return if your product is absolute crap.