FYI, people mix up Jevon's and the rebound effect. https://en.m.wikipedia.org/wiki/Rebound_effect_(conservation) https://en.m.wikipedia.org/wiki/Rebound_effect

FYI, people mix up Jevon's and the rebound effect. https://en.m.wikipedia.org/wiki/Rebound_effect_(conservation) https://en.m.wikipedia.org/wiki/Rebound_effect_(conservation... The rebound effect is common (people have something more efficient and use it more, so the efficiency improvement is somewhat offset by more use), but Jevon's is relatively uncommon (people have something more efficient and the increase in use is large enough to offset the efficiency improvement and then some).