I think in this analogy the shovels could be blogs, podcasts, youtube or other content produced quickly that offer info about $AI_thing. This is all mostly just

I think in this analogy the shovels could be blogs, podcasts, youtube or other content produced quickly that offer info about $AI_thing. This is all mostly just marketing for the person’s content platform which is monetized and is often low quality content that is a regurgitation of press releases or release notes, etc.