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Apple's Awful Non-Apple TV Ads
- PaulHoule 14y agoThere's definitely a school of marketing for which baby boomers are the most significant market. There are an awful lot of them and some of them have an awful lot of money. I remember how my aging relatives were all trying to outdo each other, a few years ago, to have the largest HDTV. If you look at the discourse about iPods, iPads and all that in mass-market media such as Time magazine, NY Times, etc. you definitely see a boomer-centric discourse and there's a lot of that in Apple marketing.