The cards that pay 2%+ are the premium cards that charge merchants 4%+. If you're competing against that rate, you could give a 4% cash back. Those big mercha

The cards that pay 2%+ are the premium cards that charge merchants 4%+. If you're competing against that rate, you could give a 4% cash back. Those big merchant store cards are a likely path for how my scenario plays out. Imagine if a half dozen of those big merchant store cards merge, ditch their visa/mastercard pairing and provide an attractive path for other merchants to join.