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More and more I think these types of problems come down to (a) smaller attention spans, married with (b) dimensionality reduction, and (c) advertising optimizat
by jparishy 2y ago
More and more I think these types of problems come down to (a) smaller attention spans, married with (b) dimensionality reduction, and (c) advertising optimization techniques.
Meaning that as the content we consume becomes shorter, the motivation for its existence and the message it's trying to communicate has to get compressed. You have to reduce the contextual load, and rely on a set of unspecified assumptions. When I talk to you, the economy is X. When I talk to the mayor, the economy is Y. When I talk to a CEO, the economy is Z.
This gets deeply corrupted by advertising, imo. Since content is mostly made to sell stuff, there is a really strong pressure for that to be the main CTA you get from what you're watching: buy the thing/experience/status.
So, messaging gets shorter and shorter, and the people seeing the ads are all getting hyper targeted feeds. The main message is to buy something, but that's not what the ad actually says. It says whatever is short and sweet and releases pleasant brain chemicals. So now we have some proxy "vibes" which is what people are actually feeling, but have lost the ability to communicate due to this compression.
Seems natural to me that we will become unable to see things in a larger context. I could spend an entire day talking through the economy and how it works, but in the news all you will see is a question like: "is the economy in good or bad shape?".
This isn't enough detail to answer the question. But we also won't dedicate enough combined attention to have the larger conversation, so everyone is just annoyed that no one is hearing the same thing even when we all use the same words.
There's a lot of parallels to how AI works and this whole misaligned-on-purpose-to-make-advertisers-money system, but I haven't gotten the words yet. Maybe ChatGPT can help.