21 ms·
It's even dumber than it seems at first glance; what people do has changed to the degree where besides a niche market segment of users with deep product knowled
by oneplane 2y ago
It's even dumber than it seems at first glance; what people do has changed to the degree where besides a niche market segment of users with deep product knowledge and usage, most activities and work happens in much simpler shapes than a productivity suite is a good fit for. It's primarily tasks using surface level functionality.
This essentially (along with subscriptions and bundling) makes the fit just worse, which in turn makes the value proposition even worse.
The global idea of having something that does what a publisher's desk needs but "on the computer" became irrelevant over 10 years ago, and at the same time, the work that remained moved to where specialised work has always been: in specialised tools. The space between emulating the physical world and processes that are mostly digital but somehow still have to relate to the physical world is pretty much self-eliminating.
I suppose the only thing that remains is a spreadsheet, because it is a tool that has no direct analog. But even there you end up with people using it to manage lists (which you can do with practically anything else) or doing actual spreadsheet work. That split is not really apparent with the other many products in the Copilot suite as the processes it used to be used for are themselves shrinking. For example: we're not writing a larger number of internal memos in Word, we're not creating more brochures in Publisher, and we're not printing letters all day long. Our meetings aren't better because we have outlook, planner, project and onenote. Even if all of those products had 1000 AIs built in, that wouldn't change.
Sprinkling AI around to try and manufacture relevant improvements or relevance for the processes that used to be the primary way to spend a working day only hurts the product.