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>What hadn’t occurred to me until now is that not only is OpenAI getting no money from Apple out of this arrangement, but that the net brand equity they’re gett
by htrp 2y ago
>What hadn’t occurred to me until now is that not only is OpenAI getting no money from Apple out of this arrangement, but that the net brand equity they’re getting from it might be negative. These Super Bowl and high school basketball queries are handled perfectly by ChatGPT when using it directly — but Siri’s attribution makes it look like ChatGPT is to blame for these utterly and at times laughably wrong bungled answers. As it stands, Apple is getting a scapegoat more than a partner out of this deal.
apple intelligence has always been a way to look good doing AI while not taking responsibility
- CharlesW 2y agoIt's bad because they're taking responsibility. Image Playground sucks because the training corpus consists only of imagery that they've created or otherwise have rights to. Siri sucks¹ because they're still handing most requests on-device, even for people who've turned on ChatGPT integration. What you're seeing is a company knowingly shedding short-term reputation points as they build a longer-term privacy-respecting solution. ¹ FWIW, Siri correctly answered all the "Who won Superbowl [n]" questions I threw at it just now on-device with iOS 18.3.