I heard Ken Hess give this talk at the Software Development Forum back in 1997. He offered some practical insights and inspiring advice for bootstrappers. This

I heard Ken Hess give this talk at the Software Development Forum back in 1997. He offered some practical insights and inspiring advice for bootstrappers. This was a great talk. Key takeaways: + Domain / industry expertise is a key differentiator. + Solve a single known problem when launching: be 10X better than current alternatives. + Stay focused: continue to ask, "is the task I am working on essential?"