When I was sales-adjacent, the retail price for the fanciest highest paying ad, a 10 second pre-roll (video ad before the video) was $40 per 1,000 views. Withou

When I was sales-adjacent, the retail price for the fanciest highest paying ad, a 10 second pre-roll (video ad before the video) was $40 per 1,000 views. Without a specific campaign, it's like $2 per 1,000 or less. Unless it's different now, one only makes actual $ if they're extremely popular or they're directly selling a product. And that product is usually makeup. And those are usually some MLM scam. Guessing < 5% of social media goers are making any money worth mentioning.