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The volume discount theory doesn't really make sense, unless both of these things is true: 1) There's enough demand for prebuilt Linux machines to meaningfully
by lolinder 2y ago
The volume discount theory doesn't really make sense, unless both of these things is true:
1) There's enough demand for prebuilt Linux machines to meaningfully reduce your Windows sales such that you fall into a different discount bracket, and
2) A sufficient percentage of those (apparently significant number of) people who want a Linux box will fall back on Windows rather than looking for another OEM.
I'm not buying it. My anecdotal experience suggests that the Venn diagram of "wants an OEM machine" and "wants Linux" has a vanishingly small intersection—the tiny fraction of the population who wants to use Linux are overwhelmingly DIYers when it comes to computers and have opinions about what kind of hardware they use. They might pay someone to build a machine for them, but they're not going to grab one off the shelf.
Obviously there are exceptions, but the key question is if those exceptions are sufficient to account for a reduction in a volume discount that would lead to this kind of behavior from OEMs. I'm just not seeing it: far more likely than there being enough in that intersection to pose a threat to volume discounts is that there are simply so few of them that it's not even worth trying.
Your anecdote at the end doesn't preclude this, because it makes sense that some OEMs would choose to specialize in a very small niche. And the existence of these specialty OEMs reduces the odds of point 2 holding true—the small number of people who really want this have a place to go already, so the large OEMs would likely lose many of these customers anyway!
- AnthonyMouse 2y ago> There's enough demand for prebuilt Linux machines to meaningfully reduce your Windows sales such that you fall into a different discount bracket That's the easy one to satisfy when Microsoft is tailoring your discount bracket to be just below your predicted total sales numbers. > A sufficient percentage of those (apparently significant number of) people who want a Linux box will fall back on Windows rather than looking for another OEM. Millions of people need a machine to do basic web and email, so they go to Best Buy or similar and buy whatever is on the shelf. They have only weak preferences in either direction and then get Windows by default. Look at what happened when Google started paying for a tiny bit of shelf space for Chromebooks. Suddenly they're a percentage of the market proportional to how much shelf space they bought. If people actually had a preference for Windows, shouldn't they have rejected those instead of grabbing them off the shelves in proportion to how many of the machines in stock were Chromebooks?
- lolinder 2y ago> That's the easy one to satisfy when Microsoft is tailoring your discount bracket to be just below your predicted total sales numbers. This is rank speculation, and I don't see any reason to believe that Microsoft would need to do this in order to see what we're seeing in the market. Low demand is a much simpler explanation that does suffice (unless you have evidence that it does not suffice?). > They have only weak preferences in either direction and then get Windows by default. They have a strong preference for a machine that just does what it's supposed to do without maintenance. Aside from Chromebooks, Linux is not that at the moment. Best Buy in turn has a strong preference for people not returning their machines angrily. Chromebooks are an exception because they're nominally Linux but the interface presented to users is basically just Chrome. They actually are a general consumer device, which is not what OP is asking for.
- AnthonyMouse 2y ago> This is rank speculation It's the thing that came out in the anti-trust trial. > Low demand is a much simpler explanation that does suffice If demand is low then why does Linux market share keep growing despite the low level of promotion or retail availability? > They have a strong preference for a machine that just does what it's supposed to do without maintenance. Aside from Chromebooks, Linux is not that at the moment. ChromeOS is just a Linux distribution (Debian derivative?) with a UI that emphasizes Chrome. You can run some rolling release distribution if you want to risk breakage in exchange for bleeding edge versions of packages, but there are plenty of boring LTS distributions that require less maintenance than Windows does.
- lolinder 2y ago> It's the thing that came out in the anti-trust trial. The one from 2001? I thought we were talking about the conditions today. > If demand is low then why does Linux market share keep growing despite the low level of promotion or retail availability? Because it counts Chromebooks, Android, and Steam OS. Which is fair, those count as wins for Linux, but those also aren't what OP is asking about when they say that they can't find Linux machines. The only kind of Linux machine they can't find is the kind that comes with a distro that is built for power users.