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Agreed, but the thing they wanted was flashy cool design more than features. Ultimately it was more about hype and being trendy is what he sold - with solid UX
by BoiledCabbage 2y ago
Agreed, but the thing they wanted was flashy cool design more than features. Ultimately it was more about hype and being trendy is what he sold - with solid UX being number 2.
There were mp3 players, tablets and phones prior to Apple. The main innovation they really provided out kf the gate out of all of those 3 was a touch screen input for the phone. The rest were just incremental improvement / polish on existing product design.
Not that that isn't important (as the sales showed), but we should be clear about what was truly new to market and what was just cleaned up.
- Lio 2y agoIt wasn’t just a touch screen though. Ericsson had touch screen phones for many years but they where a single touch, stylus driven UI that was clunky. I had Nokia phones with web browsing, media and a camera but it was WAP not full web and the UI was so bad. Listening to media required proprietary headphones and data was extremely expensive. Jobs changed all of that in one product without adding bloatware.