My first job as a SWD was at a company that built a reservation system, they had integrations with AirBnB even though our product did everything they offered. T

My first job as a SWD was at a company that built a reservation system, they had integrations with AirBnB even though our product did everything they offered. The only difference was that AirBnB had more/different traffic, so it was beneficial to also have a subscription there. Little did they know, if AirBnB never existed that traffic would still find way through search engines or ads