SMBs have roughly the same characteristics even when they do that. That is, the vast majority still fail, most do not make enough profit to come close to susta

SMBs have roughly the same characteristics even when they do that. That is, the vast majority still fail, most do not make enough profit to come close to sustainability, and the 80-90% of revenue is earned by the top 10% of SMBs Even if you go through the data and try to restrict it to some definition of "not going to be an obvious failure" it's not pretty. It is a fascinating read though. So while I agree with your sentiment it does not seem to help much in practice.