But search is not just another service, a hardly noticeable addition to the daily internet experience. Much like a browser is not just another app you barely us

But search is not just another service, a hardly noticeable addition to the daily internet experience. Much like a browser is not just another app you barely use. Search is central to my internet experience. If there is one service worth paying for, it should be search. But for that it should be better enough than ad-supported options to be worth the subscription. I think Kagi has got so close that I should start shelling $10/mo for it. (Another service I think is a no-brainer to pay for is YouTube, mostly because ad-ridden YouTube is insufferable.)