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In general this all feels right, but I don' think that a lack of a grandiose vision is necessarily a problem for a company (Facebook's mission of 'make the worl
by blululu 2y ago
In general this all feels right, but I don' think that a lack of a grandiose vision is necessarily a problem for a company (Facebook's mission of 'make the world more open and connected' boiled down to 'senator - we sell ads'). Product design is about delivering things that people want. Observing trends and trying to get ahead of them somehow is a big part of what makes for a successful product. The bigger issue for Meta right now is that they are not as effective at this game as they used to be. To some extent this might be an issue of brand (the Facebook portal was a great product but nobody trusts the company). But based on my experiences with their products I feel like this gets things backwards. People don't like their brand because their products suck (Apple sucks up way more personal data, but thousands of Apple fans will crawl from the woodwork to defend them) If their core products were good experiences things would be different.
The engineering talent at Facebook is truly top notch and while they are good on recruiting I think a lot of it comes from a culture of excellence on the technical side. But the product and UX directions of Meta feel off. Accounts alone has personally burned me. I have an Oculus quest that was effectively reset because of Meta's accounts transitions. My Instagram, WhatsApp and Facebook accounts were all separate, and are all now partially merged but transition sucked for all of them with no benefit to me the user.
- dagmx 2y agoYes, part of successful product design is skating to where the puck is (what consumers want), but vision is thinking multiple steps forward to get it where it needs to be (what consumers need but don’t know yet). That account issue is precisely because meta doesn’t have vision. At best, they’re slightly better than Google, but they very much are cut from the same cloth of throwing multiple takes of something at the wall to see what works. Other companies do so internally, Meta and Google do so externally and go through many deadends as a result.