4 ms·
Hot take: Maybe music consumption and production has changed enough that it's basically a commodity now, and maybe not worth paying "full" price for anymore mos
by solardev 2y ago
Hot take: Maybe music consumption and production has changed enough that it's basically a commodity now, and maybe not worth paying "full" price for anymore most of the time?
There's a tiny handful of artists for whom I'd go out of my way to buy an album directly from them (or a t shirt, or concert or whatever, just to support them).
But for most of my day, music is more just a background thing, like having the radio on, and I don't really pay attention to what's playing or know or care who makes it. Most of it could be (or maybe already is) AI generated and I wouldn't know the difference. I would not pay $20 for an album of that stuff.
I think it's interesting to compare the music industry with the video games one. Both have a glut of suppliers with many invisible titles and producers trailing behind a few famous ones. Both had physical media and big publishers in the 90s and 2000s before transitioning to downloads and streaming. The PC games market moved to pretty effective market segmentation divided between full price new release titles, Steam sales for older games, and first or third party subscriptions like EA Play or Ubisoft Plus or Microsoft Gamepass. Each reaches a different part of the market and can accommodate both players who rent and those who buy. There's also room for smaller indie games, between Steam and Humble Bundle and GOG.
The music market seems archaic, oligopolistic, and predatory by comparison. Where's the Valve of music, offering a great service for both consumers and producers? We do have Spotify, Apple Music, Tidal, etc., but why can't they make the finances there work when the also expensive video games market seemed to be doing OK (at least until the post covid bubble burst these last two years)?
- eprparadox 2y agothe Valve of music might be Bandcamp.
- Apocryphon 2y agoThe Epic Games Store of music, surely.
- Dilettante_ 2y agoThe Gorbino's Quest of music!
- solardev 2y agoI'd buy albums off Bandcamp for artists I already know, but I wouldn't use it for discovery. Do they even have discovery features? (I honestly don't know) Steam's recommendations (and more importantly, sales) are how I discover new games. And there's a lot of titles (both games and music) I'd happily pay $2 or $5 for, but not $20 or $50. There's a lot MORE titles I'd be happy to try for a monthly all inclusive subscription. For music, I wish Spotify would add a "Like this track? As a Premium subscriber, you can buy the whole album for only $5!" function. That's way less than a full price album but still way more money than the artist would get from streaming.
- where-group-by 2y agoThey kind-of do. The main page allows you to browse popular albums by genre. Each individual album also has a "recommended by this artist" footer, or "people who bough this also bought" (if there aren't any recommendations set). I also check profiles of other people who purchased an album I liked and see if anything catches my interest. I do not use Spotify, so I'm not sure if the above counts as a proper discovery tool.
- crtasm 2y agoClick the tags on any release to jump into to their discovery system, or get there from the genre/tag/countries buttons on the homepage. https://bandcamp.com/discover/ https://bandcamp.com/discover/
- rchaud 2y agoDisagree. Bandcamp doesn't require a bloated desktop app that needs to install a bunch of updates every time you open it. Songs you download are yours to play and distribute as you please. They don't require an active Internet connection to check your license and track your listening habits. Besides that, Steam is the go-to place to publish games. The only reason you wouldn't distribute on Steam is if you are a Nintendo or Epic-level megacorp that has its own store and exclusivity rules. On Bandcamp, the decision to upload an album comes down to whether the record label allows it. So a lot of times, artists will post early works to BC and drop it as soon as they sign with a label.
- gruez 2y agoYeah bandcamp is closer to GOG, because it's DRM free, and you can get all your games in offline installer format if you so desire.
- mrgoldenbrown 2y agoThat was probably true before Epic bought them. Less so now.
- somethingor 2y agoYou’re one sale behind the times, Bandcamp was sold to Songtradr in 2023
- int_19h 2y agoAs someone who regularly buys music on Bandcamp, I can't say that I've noticed any substantial changes throughout the acquisitions. It also seems that most bands that I listen to prefer people to buy their music on Bandcamp before other platforms, so presumably it's still a better deal for the artists as well?
- crtasm 2y agoI believe so yes, they make their payout % clear and are continuing to do days where they waive their cut entirely.
- michelb 2y agoI'm curious when AI generated music will displace most artist-created music on Spotify or similar platforms, and if we will even notice. It will probably cost a few dollars per track to generate. Maybe we'll be left with a handful of Beyoncé's or Taylor Swift's that expand beyond just music, and the rest is generated.
- bpye 2y ago> I'm curious when AI generated music will displace most artist-created music on Spotify or similar platforms, and if we will even notice. It will probably cost a few dollars per track to generate. I sure hope not. I may not buy lots of music, but I have been to see many of my favourite artists in person, in venues that range from a few hundred people to a few thousand - certainly nothing on the scale of Swift or Beyoncé. And I discovered many of those artists through streaming.
- CamperBob2 2y agoLikely relevant: https://www.goodreads.com/quotes/2397-there-is-a-theory-which-states-that-if-ever-anyone https://www.goodreads.com/quotes/2397-there-is-a-theory-whic...
- Apocryphon 2y agoI suspect that AI generated music will be widely produced and consumed in the same way AI movies will largely be used for say commercials or cutscenes, AI images for commercial illustration, and LLM text for content writing; interstitial filler material that is obligatory but no one really seeks out. So you’ll hear royalty-free AI-generated muzak when you’re on hold watching network TV show procedurals/sitcoms, meditation apps and low-fi hip-hop beats channels. When there needs to be sound that you’re not actually focusing on.
- Apocryphon 2y ago> when the also expensive video games market seemed to be doing OK I’m pretty sure ballooning AAA budgets leading to studio death marches, lack of courage to innovate and deviate from a winning formula, the demise of mid-budget games, etc. have plagued the industry for over a decade now. Whereas in Olde Hollywood, streaming has eaten its lunch, theaters are struggling to stay afloat, the demise of mid-budget films (when’s the last time you’ve seen a comedy in theaters?), and so on. The book publishing industry is made up of copyright hawks, I can only assume because the internet has allowed self-publishing and unending amounts of free text to compete with. This is not a good time for content in any format.
- nilamo 2y ago> (when’s the last time you’ve seen a comedy in theaters?) A month ago, for Beetlejuice2. IMO a comedy is one of the only reasons to still go to a theater. The communal experience of everyone laughing is terrific.
- Apocryphon 2y agoAh, an exception that truly proves the rule. A sequel stuck in production hell for thirty-six years. Granted, it appears to have the mid-budget of what we used to see plenty of (in films such as comedies), but Beetlejuice Beetlejuice and the Sydney Sweeney rom-com that also came out this year are rarities; it’s been widely known for years that comedies have fallen out of favor from the cinema. (Some say MCU-style superhero quip fests replaced them.) Sample coverage: https://www.escapistmagazine.com/6-reasons-why-comedy-in-film-is-dying/ https://www.escapistmagazine.com/6-reasons-why-comedy-in-fil... https://www.dailydot.com/upstream/comedy-movie-not-dead-business/ https://www.dailydot.com/upstream/comedy-movie-not-dead-busi... https://whatculture.com/film/it-s-official-movie-comedies-are-dead https://whatculture.com/film/it-s-official-movie-comedies-ar... There are opportunities to laugh at the movies, but they tend not to be specifically comedies.
- deanc 2y agoI think people have a short memory. It was not that long ago that you’d have to pay 10+e for an album, where most of that would go to the record labels. Now I can pay 10e a month and listen to almost every song ever made, and I’m not going to be willing to pay much more than that. Artists make their money with live events nowadays. Spotify’s average profit for the last 4 years is around 500m per year. Investors need to be paid and distributing some of that profit among a handful of top artists isn’t going to go a long way. So how do you suppose we pay the artists more royalties?
- solardev 2y ago(From a sibling comment of mine) I wish Spotify would let me "upgrade" individual albums to purchases. Like I'd still pay for my monthly sub, but if I particularly like a track or artist, I could buy that album for a discounted price (like $5, ideally) and the artist would get like 95% of that revenue. It doesn't really solve the problem of "your music is so generic nobody wants to buy it and nobody can tell you apart from the other similar artists", but maybe it doesn't need to? There's already enough excellent, good, and mediocre music out there to last me several lifetimes even if nothing else gets made. There's way more supply than demand. Everybody wants to be creative, I guess, but not everyone is actually good at it? Maybe it's OK for most of that music to fall by the wayside and only the 1% of the 1% to really make it. Streaming is a good proving ground, and upgrades could help the really good artists earn a bit more. To me it's not really that different from the infinite supply of shitty books, articles, games, movies, software etc. Most of it just isn't good enough to stand out.
- gruez 2y ago>I wish Spotify would let me "upgrade" individual albums to purchases. Like I'd still pay for my monthly sub, but if I particularly like a track or artist, I could buy that album for a discounted price (like $5, ideally) and the artist would get like 95% of that revenue. I don't get it, your proposal is that you want to be able to buy albums for less the usual price of $15-20 or whatever? Why would an artist want to do that? Or is the idea basically a tipping function where you "buy" an album for $5, but don't get anything in return?
- _feus 2y ago> Most of it could be (or maybe already is) AI generated and I wouldn't know the difference. I wonder if a complete AI disruption where background music can be generated will increase the demand for live bands, even if at a local pub.
- Apocryphon 2y agoIndie/local book shops have had a revival in the wake of the Amazon bookseller behemoth even as big box stores like Barnes & Noble have flailed or Borders have failed, so you may be onto something there. Counter-market cultural trends lead people to value locally-sourced productions.
- gruez 2y ago>Where's the Valve of music, offering a great service for both consumers and producers? How do platforms like spotify not offer "great service for both consumers and producers"? They offer the same 70/30 split as steam, and I'm not aware of any widespread consumer discontent for spotify, aside from maybe their reputation for underpaying their artists (see previous point).
- solardev 2y agoRight, so then why don't the economics of Spotify work out if similar margins work in the games and apps industries? Is music really that much more expensive to make than video games? Are music labels much greedier than game publishers? What's different about music that makes artists especially poorly paid vs games? Or maybe it's just that Spotify is a subscription split between all the listened tracks whereas Steam is individual purchases? It's probably be fairer to compare the economics to Microsoft Gamepass.
- gruez 2y ago>Right, so then why don't the economics of Spotify work out if similar margins work in the games and apps industries? Can you clarify what you mean by "economics of Spotify work out"? Are you talking about how much money artists are getting from spotify compared to steam? If so, I think the answer is pretty obvious. Video games derive an overwhelming majority of their revenue from selling the product itself and associated DLC/microtransactions. All of that is done through steam or whatever storefront, so the storefronts can rightly claim they're paying hundreds of millions to the publishers/developers. This makes them look "fair". On the other hand for music, streaming is only a fraction of overall revenue. Artists also derive revenue from live performances, merch, and album sales. That makes streaming platforms seem "unfair", because they get so little revenue from them, even if the revenue split is the same. I don't see this as an issue though, only an issue of public perception. Artists are free to take their works off streaming platforms if they don't like the deal, but I suspect most don't because the free publicity they get from being on streaming platforms drive other revenue sources. Streaming is a loss leader. Artists complaining about this makes as much sense as news publications complaining about how little money they get through subscribers, when their real revenue source is advertisers.
- vinceguidry 2y agoThere is a Valve for music, it's called CD Baby. Ten bucks buys you instant distribution on all the platforms. That's as good as it gets for both producers and consumers. http://cdbaby.com http://cdbaby.com It can't solve the problem of getting artists compensated because Americans do not value music. You yourself even expressed your own opinion of the lack of music's value. This is the fundamental reason why we've allowed Spotify to pocket 99% of the total value of music. If Americans valued music and the musicians that labor to make it more, they would care about artist compensation. But they don't, trusting the 'free' market to do it for them.
- gruez 2y ago>This is the fundamental reason why we've allowed Spotify to pocket 99% of the total value of music Source? A quick search shows spotify is only pocketing 30%. https://dittomusic.com/en/blog/how-much-does-spotify-pay-per-stream https://dittomusic.com/en/blog/how-much-does-spotify-pay-per...
- vinceguidry 2y agoI thought the hyperbole was over-the-top enough to discourage a strict interpretation, but hyper-rational HN will never crack! And 30% is a lot considering the remainder has to pay the rights holders first.