A visit to Google scholar can answer your question. Having made deeper and broader contributions to the field is usually how researchers become more famous. E.g

A visit to Google scholar can answer your question. Having made deeper and broader contributions to the field is usually how researchers become more famous. E.g. most PhD advisors are more renowned than their students because they've made deeper and broader contributions. This is obviously true in case of Hinton. Ilya additionally spearheaded GPT models and founded OpenAI, and is widely recognized as a visionary across his body of work.