Do you already have a user base? Aggressively pursue them and give promos for outreach/gift accounts/etc. I understand not wanting to rely on ads, but extremel

Do you already have a user base? Aggressively pursue them and give promos for outreach/gift accounts/etc. I understand not wanting to rely on ads, but extremely targeted ads for the most important personas may still be a good idea. If your product solves a real problem for people, you should get in front of them.