You are definitely our target :) Thanks for your feedback. Of course, book lovers really are into design, cover designs, illustration, etc. But there is not on

You are definitely our target :) Thanks for your feedback. Of course, book lovers really are into design, cover designs, illustration, etc. But there is not only a unique design which collectors appeal. For example, you have antique book collectors, but also horror book collectors, so we have to target to all of them. That's why we chose a neutral design :) The trophies are an incentive to upload more books, and can say "I have more trophies than [X]", just like you can do the same in FourSquare. We are working in special trophies for people into special books, like you. For example, the "Antique Trophy" :)