That's debatable: a good (generic) domain could give instant recognition in a given market (think Blinds.com), make things easier for you "easy" on Google, easi

That's debatable: a good (generic) domain could give instant recognition in a given market (think Blinds.com), make things easier for you "easy" on Google, easier to remember, and even easier opportunities for branding your service. Granted, only the domain name doesn't do the trick.