> If a upscale steak restaurant is known for using quality meats and then they decide to include something like Beyond Meat but make it hard to tell that's what

> If a upscale steak restaurant is known for using quality meats and then they decide to include something like Beyond Meat but make it hard to tell that's what you're ordering. That sounds like an analogy worth belabouring!! I think this is more like if you had an upscale steak restaurant and then they opened up a series of food trucks that used the same branding but sold sausages instead.