I'd categorize that under my "2) not have to show up early 3) peace of mind knowing your spot is reserved" points. I don't necessarily agree with them either.

I'd categorize that under my "2) not have to show up early 3) peace of mind knowing your spot is reserved" points. I don't necessarily agree with them either. It seems mutually beneficial to the venue to allow me to buy tickets digitally. It made sense maybe 20-25 years ago when the move online was a significant update to the then status quo. Now, it's just a revenue stream they don't want to give up that consumers see as the status quo, so why remove it? (from their perspective)