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I doubt that is where the most advertising value on AI platforms will be created. Text as a medium has never been less relevant in a multi media digital world.
by Timber-6539 2y ago
I doubt that is where the most advertising value on AI platforms will be created. Text as a medium has never been less relevant in a multi media digital world.
I can think of something like people generating a short video and some of the frames innocently containing brand placements. If people can share AI generations and these creations receive some semblance of popularity, that's where you will find advertisers. Most of the digital ad dollar value is created around social platforms. This recipe for success is already proven.
- imiric 2y agoI wasn't referring to just LLMs, but AI assistants in general, regardless if the medium is text, audio or video. Ad placement will certainly also be part of utilitarian generators as we know them today, but the real value of assistants is that they will be personal, and a major part of our lives. This means that the trust will be much higher, and advertisers will certainly want to exploit this.
- Timber-6539 2y agoBiggest utility I see for AI personal assistants is in a recommendation system based on personal preferences. We are not breaking any barriers with this. Trust implies some sense of consistency in results and LLMs have proven to be the opposite. Your whole argument's premise seems to be built on some of the dazzle created by AI assistants directly translating to advertising value. The connection is very loose here and to me only propagates the hype that's all too common in discussions about AI.