52 ms·
I'm not hoping that at all (I do measure my data actually! I'm even a data-freak, so to speak). Deploying a demo requires a certain amount of effort. We're bo
by thibaut_barrere 14y ago
I'm not hoping that at all (I do measure my data actually! I'm even a data-freak, so to speak).
Deploying a demo requires a certain amount of effort.
We're bootstrapping so I'm careful with our efforts.
I'm only asking around to figure out if for most people that did it, the effort was worth it.
- btilly 14y agoMy point of view is that if you have an A/B testing platform in place (pretty easy to get up these days - for a first pass you can just insert a piece of JavaScript and pass the work off to various companies that do the stats for you), and you have a demo prepared, it is very little additional work to A/B test two landing pages for said demo. One of which requires signup to see the demo, the other of which shows you the demo before asking for signup. If you have any traffic at all, the habit of A/B testing will quickly pay for itself.
- thibaut_barrere 14y agoI do have a couple A/B testing platforms ready and I will definitely use those, but setting up the demo requires a week of work or so. I see your point though and do agree that once the demo is in place, A/B testing will make sense.