3 ms·
2010s visual art was full of super saturation and hyperrealism due to Marvel and Instagram filters. Sony's "Into the Spiderverse" freed itself from the shadow
by jarjoura 2y ago
2010s visual art was full of super saturation and hyperrealism due to Marvel and Instagram filters.
Sony's "Into the Spiderverse" freed itself from the shadow of Pixar, and has forever changed what high quality, mass audience, computer animated films can be, and Dreamworks has already shifted its own design towards more expressive unique cartoon language.
Also, the rising shift of A24's unique visual aesthetic in the 2010s remained quite obscure until "Everything Everywhere All at Once" 2 years ago finally brought its "freedom" of visual expression to mainstream audiences. Now, others want to capture that same visual style and I'm seeing a broad shift away from over saturation, hyper realism, and toward the more muted and mundane. I'm impressed that Marvel is already applying some of it in "Agatha All Along".
Anyway, my point still stands, artists will constantly push back against whatever is mainstream in an effort to be seen and to define their own aesthetic/brand. It's easier to be 1 of 10, than it is 1 of a million. Plus, if they're lucky enough, they get to be known for starting or accelerating the movement.
Every single decade has very clearly defined aesthetics that designers copy until something new comes along to disrupt it.