I think the big challenge for them in taking on Square is that businesses already know what groupon is. They expect it to be a coupon platform, and one that alr

I think the big challenge for them in taking on Square is that businesses already know what groupon is. They expect it to be a coupon platform, and one that already has a mixed reputation. On the plus side, they already have a large salesforce and can go out selling their new product. Personally, I think they are too far behind and won't be able to get away from their history.