I'd honestly argue that this is the most important role in the company. As a startup--your company is your product and for or all intents and purposes the produ

I'd honestly argue that this is the most important role in the company. As a startup--your company is your product and for or all intents and purposes the product design is the product. Yes, it needs to be supported by a strong, scalable, flexible foundation, but from a user standpoint--design is everything. It will make or break you.