Just don't go overboard with looking for the absolute best. Your post reminded me of "The Paradox of Choice" [1], a book by Barry Schwartz that I read not long

Just don't go overboard with looking for the absolute best. Your post reminded me of "The Paradox of Choice" [1], a book by Barry Schwartz that I read not long ago. One of the claims that the author makes is that satisficing is the best maximizing strategy. After factoring in stress, wasted time and dissatisfaction that result from looking for "the best" product or price it turns out that paying a bit more for a product that is good enough is cheaper. [1]The Paradox of Choice: http://www.amazon.ca/Paradox-Choice-Why-More-Less/dp/0060005696/ref=sr_1_1?s=books&ie=UTF8&qid=1342118392&sr=1-1 http://www.amazon.ca/Paradox-Choice-Why-More-Less/dp/0060005...