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> Arctic seems surprisingly disinterested in advertising its new fan, even though it represents a step up in performance in its class. The company deletes or ig
by cowpig 2y ago
> Arctic seems surprisingly disinterested in advertising its new fan, even though it represents a step up in performance in its class. The company deletes or ignores Arctic subreddit posts, press releases are difficult to find, and very few outlets have reported on the fan's real-world performance. Those interested in using the extreme high-pressure fan in 3U+ servers or workstations can find it for $14.99 from Amazon.
Am I just totally jaded or does whole article this feel a lot like shady native advertising?
- lolinder 2y agoIt's not you, it definitely feels that way. It's five paragraphs about a fan that by all appearances the author has never seen in person, with a high density of fluffy positive language and ending with an Amazon affiliate link. At a minimum Tom's Hardware is just fishing for clicks on their affiliate link, but it also definitely smells of a paid ad.