I get the anti-advertisement sentiment, and when it comes to most every flavor of online advertising, I agree. But, once upon a time, ads blended seamlessly wit

I get the anti-advertisement sentiment, and when it comes to most every flavor of online advertising, I agree. But, once upon a time, ads blended seamlessly with the content. Or, at least had the potential to. I used to subscribe to XLR8R and Thrasher magazine. The ads were tailored to the content of the magazine (electronic music and skateboarding, respectively). Thus, completely relevant to the interest of the reader. I'm not sure how folks would emulate that online without heavy curation. But, I can't remember feeling any negativity towards ads while reading those magazines. If anything I was glad to be informed about a new skate video or music release.