This. I understand ads are a necessary evil for some kind of product, and it allows some content to be freely accessible. BUT no the step from "ads" to "perso

This. I understand ads are a necessary evil for some kind of product, and it allows some content to be freely accessible. BUT no the step from "ads" to "personalized ads" is not worth the loss of privacy, All the CPU times, all the Brain times, all the money wasted in creating always more complex infrastructure to provide a "better" ads experience. So I'm genuinely interested to know the other side of the tradeoff, as content creator, what is the difference between "classic ads" (i.e I'm a tech blog I have ads about tech products) and "heavily personalized ads" in term of money making. If someone also has the number as well in term of click rate etc.