Kubernetes demands a cloud-native approach - VMs are deployed from container images, nothing has persistent storage by default, network interfaces must be decla

Kubernetes demands a cloud-native approach - VMs are deployed from container images, nothing has persistent storage by default, network interfaces must be declared, etc. VMWare tolerates more conservative approaches like hoisting existing physical machines into VMs while leaving everything running on them unchanged. It's less sophisticated on a technical level, but it's also an easier "sell" for companies with an established technology stack that they may not want to change right away. It's also potentially a better fit for organizations which need to run Windows infrastructure (e.g. AD servers, mail servers, etc) which can't be hosted in k8s.