2 ms·
I've long been fascinated by the wording on menus. One of my favorite little surprising factoids is that an adjective you'll almost never find in a high-end res
by JohnFen 2y ago
I've long been fascinated by the wording on menus. One of my favorite little surprising factoids is that an adjective you'll almost never find in a high-end restaurant is "fresh", although you'll often find it at less pretentious restaurants.
The reason being that customers of high-end restaurants assume that everything being sold is fresh. If it has to be pointed out in a menu description, that implies that the other items are not fresh or that there's some reason why the place needs to point out a quality that is table stakes. It therefore raises doubt about the quality of the restaurant.