If a company has a significant amount of infra set up with VMware the costs of migration to another solution are substantial. They have to retrain staff, who ma

If a company has a significant amount of infra set up with VMware the costs of migration to another solution are substantial. They have to retrain staff, who may not be keen on relearning how to do what they already know how to do with VMware. They have to replace other solutions that work with VMware but maybe not a new alternative. And there’s usually features that VMware has that others do not, or they work differently enough that it introduces more friction. The core virtualization stuff is commodity, but there’s much more to it.