Agreed. Storing more email helps to target their ads, and most users will never use the full amount of space. Also, at the rate that storage gets cheaper they a

Agreed. Storing more email helps to target their ads, and most users will never use the full amount of space. Also, at the rate that storage gets cheaper they are able to continually increase the limits. It's like the problem that Amazon had with excess servers, they had so much infrastructure that they needed something else to do with it, to fix the problem they started the EC2 and S3 programs. Gmail could serve the same kind of purpose for Google.