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I know and understand webapps, however, I find it really hard to understand what they are building. My take is that they are afraid to be seen as something tha

I know and understand webapps, however, I find it really hard to understand what they are building. My take is that they are afraid to be seen as something that exists therefore their marketing is geared towards making it seem they are building something that has never existed. I would suggest configuring their pitch to something that exists (even if it is not in the exact same domain. e.g we are the X of Y), then explain how they are different or better. Better still, create a demo/description for one use case. Dear Rocktrs, do read this post if you have the time http://www.jasonshen.com/2012/eleven-compelling-startup-pitch-archetypes-with-examples-from-yc-companies/ http://www.jasonshen.com/2012/eleven-compelling-startup-pitc... They are getting so much attention, I hope they use it.

guynamedloren 14y ago
> Better still, create a demo/description for one use case. This. Lately I've found the best way to describe an undeveloped (and potentially abstract) idea to someone is to give a single concrete use case - define the problem for that specific use case and explain how your product can fix it. Rocketr attempted to do this (YC as the use case - a stretch), but didn't at all explain their solution.
- OoTheNigerian 14y ago
  I do not think using YC which he had no idea how they run was a good move. He should explain at the very least how they use it. or better still how one of their customers uses it.