In this case, a direct link to the site (http://paralleluniverse.co/ http://paralleluniverse.co/) would be better. There is actual information there. To be fa

In this case, a direct link to the site (http://paralleluniverse.co/ http://paralleluniverse.co/) would be better. There is actual information there. To be fair, the first two words of the TC article were a link to the site. Signal to Noise over the first couple words of that article is quite high!